Website Privacy Policy
This Privacy Policy applies to the website available at www.pathful.com and any website content, features or functions (the “Website”), which is owned and operated by Pathful, Inc. (“Pathful,” “we,” or “us”).
To review the Privacy Policy that applies to our K-16 workforce readiness products, please visit https://www.pathful.com/privacy.
This Privacy Policy describes how we may collect, use, and disclose Personal Information that
we collect from visitors to our Website, as well as your rights regarding your Personal Information. We refer to these visitors as “you,” or “your.” When we refer to “Personal Information,” we mean information that identifies, describes, or relates to an identified or identifiable individual, or that is reasonably capable of being associated with or could reasonably be linked, directly or indirectly, with a particular individual or household.
By accessing or using the Website, you acknowledge that you have read and understand this Privacy Policy. If you do not agree with this Privacy Policy, please do not access or use our Website.
Please also review our Website Terms of Use https://www.pathful.com/terms, as that is an agreement between you and Pathful.
Personal Information We Collect
If you choose to engage with certain features on our Website, we will require that you share Personal Information with us so that we may facilitate your request. For example, if you request a demo, sign up for training or webinars about our solution, or if you connect with our customer support team, we will ask you to provide us with information such as your first and last name, organization name and type, work email address, city, state, phone, and job title, and any additional information you may choose to provide. By providing a telephone number to us you are consenting to be contacted by SMS text message. Message and data rates may apply. You may reply STOP to a text message from us to opt out of further messaging.
A Note About Children
Our Website is intended for a general audience and not for children under age 13. We do not knowingly collect Personal Information from children under age 13 via our Website. If we learn that we have inadvertently done so, we will take steps to promptly delete it.
Automatically Collected Information
We also automatically collect certain information from you when you visit our Website. This includes the Internet Protocol address associated with your device, as well as your browser type and version, the operating system of your device and language, the country where you are located, areas of the Website that you visit, the pages viewed and the time and duration of your visit (“Automatically Collected Information”).
We use this information to help us understand how our Website is used, diagnose technical problems, remember your preferences, improve the security of our Website, and improve our Website’s general functions. When this information is in a form that identifies you as an individual, we treat it as Personal Information in accordance with this Privacy Policy.
We use certain technologies to collect this information, including:
- Cookies: Cookies are small data files sent by a website and stored on your device. Cookies store information that allows us to recognize the browser on return visits and to remember your preferences.
- Clicktracking: Clicktracking allows us to capture "clickstream data'' about your use of the Website. This includes information about what actions you take on the Website, such as what you see or click on during your visit and how you interact with certain features. This can include information such as the order in which you click on buttons or links on a page, and it allows us to develop insights about how you move through the Website.
Third Party Cookies and Tracking
We use third parties to help us collect and understand the Automatically Collected Information described above. Most browsers can be set to detect cookies and let you reject them, but refusing cookies may impact how some areas of our Website function.
If you don’t want or no longer want to have cookies placed on your browser by third parties, many of them offer ways to opt out. To learn more about browser cookies, including how to manage or delete them, refer to the “Tools,” “Help,” or similar section of your web browser. For more information about cookies, you can also visit www.allaboutcookies.org.
We do not serve targeted advertising on our Website; however, when you use the Internet we and various third parties, including ad networks, web analytics companies, and social networking platforms may use tracking technologies such as those described above and others, to collect information about your online activities over time and across our and other websites. They may use this information to measure the effectiveness of our advertising elsewhere on the Internet, and to target advertisements for products and services that may interest you.
Our Website does not currently respond to “do not track” (DNT) signals transmitted by web browsers. For more information about third-party advertisers and how to prevent them from using your information, visit the NAI’s consumer website at https://www.networkadvertising.org/choices or https://www.aboutads.info/choices/. You will need to opt out separately for each of your devices and for each web browser (e.g., Chrome, Edge, Firefox, Safari) that you use on each device.
How We Use and Disclose Your Personal Information
We do not sell Personal Information, and we do not engage in what state laws refer to as commercial “sharing” of Personal Information.
We may use and disclose your Personal Information for the reasons described below:
- To administer and maintain the Website, including to protect the security of our Website;
- To communicate with you, including to respond to your requests, such as when you express interest in receiving a product demo, or when you contact us with a question, and to notify you about changes to our Website or ask for your feedback about your experience with our products;
- To send you marketing information about our products that we believe might interest you;
- To provide it to a new business owner in accordance with this Privacy Policy if necessary in the event of a reorganization, merger, sale, bankruptcy, or similar business change;
- In the event of a known or suspected violation of our Terms of Use, to prevent fraud or other unlawful use, including to share Personal Information with parties that are assisting us in an investigation and as we may be required to do under applicable law; or
- Where we have a legal obligation to share your Personal Information, including if we believe it is necessary in order to protect our rights or the rights and safety of others. We may also share your Personal Information when we are required to in the event of a court order or a regulatory or other lawful request. However, unless legally prohibited from doing so, we will direct the requester to you or attempt to notify you before responding unless that would adversely impact the prevention or detection of a crime.
Sharing Your Personal Information with Third Parties
We rely on third parties to provide certain services, including web hosting, data storage, security, analytics, content delivery, email communications that are not for the purposes of marketing or lead generation, and other purposes described above. In order to do that work, it may be necessary for us to share your Personal Information with these third parties. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. We do not share text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Third Party Links
Our Website contains links to third party websites, including social networking websites, that may include materials prepared, or be operated by, parties other than Pathful. The fact that we link to a website is not an endorsement of that website and does not suggest that we are affiliated with that website. We do not control third party websites or their privacy practices. Those websites may place their own tracking technologies on your device and may have different rules for what information they collect, and how they use and disclose that information. We encourage you to read the privacy policy and terms of any website that you visit.
Security
We have implemented physical, administrative, and technical safeguards to help protect the confidentiality, security, and integrity of your Personal Information. However, the Internet is not perfectly secure, and so we are not responsible for security breaches that are not reasonably foreseeable or reasonably within our control.
How Long We May Keep Your Personal Information
We keep your Personal Information for as long as is needed for the purpose for which it was provided, or for as long as we are permitted to under applicable law, including as may be necessary to comply with our legal obligations, resolve disputes, enforce our agreements, and protect the security of our Website.
We may create and retain deidentified data for use for lawfully permissible purposes.
Opting Out of Marketing Emails
We may send you emails with information about our products and services that we believe may be of interest to you. You may opt out of receiving these emails by clicking on the “unsubscribe” link that appears on the bottom of each email we send, or by contacting us at support@pathful.com.
Use of the Website Outside of the United States
Our Website is not intended for use by data subjects in the European Union. If you are a data subject in the European Union, please do not use our Website. If you choose to use our Website from a country or region of the world with laws governing data collection and use that differ from United States law, you acknowledge that you are transferring your personally identifiable information outside your home country or region and that you consent to such transfer.
Your Rights
We will take reasonable steps to allow you to access, review, update, rectify, or delete any personal data we hold about you. You may have certain additional rights subject to applicable state laws, including the rights set forth below:
- Right of Access. The right to obtain access to your personal data.
- Right to Rectification. The right to erase or rectify inaccurate or incomplete data.
- Right to Erasure. The right to obtain the deletion and erasure of your personal data in certain circumstances.
- Right to Portability. The right to move, copy, or transfer personal data.
- Right to Restrict Processing. The right to restrict or limit our use, disclosure, or processing of personal data.
Additionally, subject to applicable law, you may have the right to receive, in a structured, commonly used and machine-readable format, certain of your Personal Information that you have provided to us. Subject to applicable law, you may have the right to have this information transmitted to another company, where it is technically feasible.
If you wish to exercise one of these rights, please contact us by using the contact details below. We will ask you to verify your identity before responding to these requests.
Supplemental Notice to California Residents
If you are a California resident, you may have additional rights described in the California Supplement available at [hyperlink to CA Supplement], which is incorporated by reference into this Privacy Policy.
Updates to This Privacy Policy
We may update this Privacy Policy from time to time based on changes to applicable laws and regulations or other requirements applicable to us, changes in technology, changes to our collection or use of information, or changes to our business. Pathful reserves the right, in its sole discretion, to change, modify or otherwise alter this Privacy Policy at any time. If we make changes to this Privacy Policy, we will alert you by providing notice on the Website or in other ways when required by law. Unless otherwise specified, any changes or modifications will be effective immediately upon posting of the revised policy on this Website or other notice to you, and your continued use of the Website after such posting or notice will constitute your agreement to be bound by such modified policies. You should from time to time review this Privacy Policy to understand the terms and conditions that apply to your use of the Website. The “last updated” note at the top of this Privacy Policy indicates when it was last revised. If you do not agree to the modified policy, you must stop using the Website.
Contact
To learn more about your rights or our privacy practices, make any requests pursuant to any of your rights listed herein, or to request access to this Privacy Policy in an alternative format, contact us at:
Pathful, Inc.
5540 Centerview Dr, Ste 204
PMB 63880
Raleigh, NC 27606-8012
E-mail: support@pathful.com